Charity: Water is a not-for-profit organization dedicated to bringing clean, accessible drinking water to developing countries. Its campaign thrives off the use of various social media platforms. To learn more about Charity: Water, Sheree has an in-depth discussion about it.
The charity itself is the online campaign. The majority if its fundraising comes through donations made through various social media platforms. I looked into how Charity: Water makes use of its Vimeo account to generate awareness and raise funds.
